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My Offer Promotion Blueprint

I’ve recently figured out a way to promote other people’s offers online as an affiliate marketer,  and the strategies used are responsible for the earnings I’ve acquired with my side hustle. 

Now before I continue I just want to accentuate the fact that the way I’m doing this is not free. This doesn’t mean that what I share below cannot be done with free marketing channels. I just find that results are obtained much faster, when you can acquire a lot of eyeballs, or in the world of online marketing, the attention you get from the eyeballs is usually referred to as traffic.

The strategy I share below is completed with the assistance of purchased traffic. The purpose of this article is to show you, one of the methods I currently use to promote offers as an affiliate.  Hopefully, you will be able to follow along and repeat the same process if you find a link to it.

This is a strategy that can be implemented in a few days and you need to set a budget. I will try my best to write down every single step.

Before we get started you should probably have the appropriate mindset so I recommend you click this link and watch the video at the end of that post.

Quick Disclaimer

There is a multitude of strategies that can be used to achieve the same goal. There is a saying my father used to tell me a lot in my younger days: “There are many paths that you can take to go to reach Rome” or something similar to that.

My strategy is by no means the best but this is what is currently working for me. You should expect to see promotional links and yes most of these links will have my affiliate link.

In other words, if you decide to purchase the recommended offers chances are that I will earn a commission from the vendor as a thank you for recommending their product to a new customer. The commissions I receive if I receive them will be paid by the product owners and will not come from you.

The Overall Strategy

My current strategy is as follows:

1. Find a high-converting offer to promote as an affiliate

The level of effort required to market a low commission offer as an affiliate would be the same as the level of effort required to promote a high commission offer.  As such it is preferred to focus on offers that will yield a high return on your initial investment. Commissions are usually dictated by the vendors. Ideally, you would want to find offers with commissions that are on the higher end.

Where to Find Products to promote as an affiliate?

There are a lot of different platforms you can go research products you’d want to promote for the purpose of earning commissions as an affiliate.

Platforms that come to mind are Commission Junction, Clickbank, Amazon, JvZoo, WarriorPlus etc…

2. Get to know more about the offer, the niche, and more importantly your ideal prospect.

  This is a very important step that is unfortunately often times overlooked by many businesses. Just as you were taught to look left and right before crossing the street in your younger days, the same can be said now prior to engaging in a business.

You want to stop looking left and right and get to know more about what it is that you are going to market to your ideal prospect.

What is it that you are selling or promoting?

Who needs what you are promoting?

Why do they need it?

Where do they usually find a solution for their problem?

What online social places do they frequent?

What books do they read?

Who are the major influencers in this industry?

These are the top questions that first come to mind when it comes to researching the niche in which you are now a member.  There are many ways to learn more about the thing you plan of promoting.

Luckily for you my friend there are quite a few useful articles and videos on the web that show you how to effectively research your market and know your ideal customer before you dive into marketing. Now that you know how to research your market let’s jump to the next step…

3. Create a landing page to collect leads or people who are interested in the offer you are ready to promote.

A landing page is a web page on which a potential customer can land on to obtain more information on a particular topic. There are many types of landing pages, but for this example, we are referring to a stand-alone page on which a visitor can leave their contact information.

The tool we recommend to build landing pages is LeadPages. Here’s a quick video showing how to quickly build a landing page for your business with Leadpages.

Get started with Leadpages for free for 30 days. 

Once you have identified the offer you want to promote the logical next step is to create a page of your own where you can control the visitor’s experience. Here are additional steps you can complete once your landing page is created.

  1. Promote your landing page and relevant content
    1. Market your landing page.
      1. Collaborate with others in the industry of the offer you are promoting.
      2. Participate in social media channels
      3. Create a blog and write SEO-optimized posts that will drive traffic to your landing page.
      4. Drive Traffic to your landing page.
    2.     Communicate with your subscribers.
      1. Send infotainment via emails.
      2. Send educational emails.
      3. Broadcast new content (Blog, Video) etc..
      4. Send promotional emails.
      5. Collaborate with other industry leaders who also have an audience
  2. Track conversions

It is important to be able to measure the success of your marketing with conversions. There are lots of tools available to affiliate marketers that allow the measurement of key metrics when it comes to marketing.

If you wrote a blog post, you would want to know for example how many people have read the blog post and interacted with that content. The same thing can be done with purchased media. While there are a lot of free tools available, I have come accustomed to using one main tool to track all important aspects of my business.

That tool is called Clikmagick. It is a powerful tool that we use at The Digitalincome to track and improve our marketing efforts. Learn more about Clickmagick and strat and a free 14-day trial to see how you too can measure the important data that yields sales for your business.

    3. Earn Commissions

The aforementioned platforms as well as other independent vendors that offer affiliate programs, have payment systems that are set up to automatically send you commissions based on your preference. 

I receive commissions in different formats, checks, credit towards a purchase, or commissions paid directly to me via Paypal, my Bank, or the preferred method offered by the many programs for which I am an affiliate.

    4. Reinvest into getting more traffic.

The best way to scale or grow is to first identify success. Once you know what is working and the journey a prospect takes before making a purchase, you can reinvest your earnings into paid media advertising to quickly increase your return on investment as well as earnings.

There you have it. It’s a simple strategy. I let the numbers do the talking and I have no emotional attachments to any of the offers I choose to promote. The point of this strategy is to make commissions as soon as possible and not have to wait for your sales to come in.

I’ve done article marketing in the past and this is a process that takes a long time.

I’m not the best writer but I’ll try to do my best to be as expressive as possible to help you understand my strategy. I will also possibly record a few videos along the way as well. I hope to provide good quality videos :-)

I plan to have case studies of many offers in the future as well. I’m not really sure how this blog will grow. It may not but the goal here is to show you a way that I’m currently generating an income. I’m going to show you how I track my efforts and what strategies I use to reinvest into buying more traffic.

Should You Join In?

If you have the budget to follow the steps outlined I would be more than happy to see you get your feet wet and finally dive into this venture. It’s a lot of work, it’s painful when you don’t have the right guidance but best of all it’s a lot of fun.

You’ll be surprised that once you’ve put all your tools in place, you end up with a machine, which generates cash for you 24/7

The Next Step

The next step now is finding offers that are worth promoting. There are plenty of offers out there and I’m certain you are being bombarded by them. You are probably on the list of many different people and you see offers every day, 2-3 10 times a day. I’ll show you what I think are the best offers to promote and why.

See you next time